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Steph Curry & Under Armour are DONE

I break down the real numbers — and what they say about the future of the entire footwear industry — in the new edition of Blunt Insights.

Steph Curry & Under Armour are DONE

Steph Curry x Under Armour

Jan 17, 2026

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4 min read

Steph Curry x Under Armour

The $1.5B Breakup That Rewrites the Athlete–Brand Playbook

Samuel Rogers
Samuel Rogers
Blunt Insights

Blunt Insights

Data-backed breakdowns of sports, business, and money. Where numbers deliver real-world clarity.


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